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business name

Can a computer decide whether two business names are “nearly identical”?

Can a computer decide whether two business names are “nearly identical”?

19 September 2014
By Patrick Gunning
The Administrative Appeals Tribunal decided at the end of August 2014 that the prior registration of “Melbourne Children’s Psychology Clinic” as a business name prevented the registration of “Melbourne Child Psychology” and “Melbourne Child Psychology Services” because the latter names were “nearly identical” to the former.
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