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marketing

Should we #RenameISIS? When trade marks attack

Should we #RenameISIS? When trade marks attack

15 October 2014
By Damien MacRae
The name "Isis" has been hijacked by terrorists. How does this impact the thousands of women and businesses called "Isis". Is it time to #RenameISIS?
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US Food and Drug Administration releases draft guidances about social media and online communications

US Food and Drug Administration releases draft guidances about social media and online communications

3 July 2014
By Samantha McHugh
FDA releases two draft guidances relating to the promotion of prescription drugs or medical devices online or on social media.
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Major sporting events & a few hundred million reasons to protect sponsorship rights

Major sporting events & a few hundred million reasons to protect sponsorship rights

17 June 2014
By Daniella Phair
IP Whiteboard provides a brief overview of the recently enacted Major Sporting Events (Indicia and Images) Protection Act 2014 (Cth).
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